To produce really effective, dramatic sunset images, you usually need more than just the sunset – you need foreground subjects in frame, whether they are shapes, shadows, details or textures, while clouds and birds in the sky can also be helpful for adding depth and interest, and bringing the scene to life.
Two words: be present. In a society that spends so much time on the Internet, I truly feel there’s no substitute for personal contact—whether with clients, prospects or industry peers. Get out and meet with people. Second, look the part. Dressing professionally really does matter in an industry based on impressions.